is a Technical Marketing & Branding specialist. With more than 10 years of experience in the field and after having worked in major tech hubs across Europe, he came back to Amsterdam in 2014. One year later, in 2015, he co-founded Europe’s first Growth Hacking Academy, the Growth Tribe Academy. On the side, Peter is an advisor to Amsterdam’s driving force in the Tech industry, StartupAmsterdam, whose mission it is to accelerate and promote the best of Amsterdam's startup ecosystem.
Zaal: Kantar zaal
Growth comes from a mix of behavioural psychology, coding, creative marketing and data analysis. Having spent the last couple of years building, coaching and training regiments of growth teams and growth marketers, in this talk I’ll run you through some of the latest stories, learnings and tricks we've learned along the way. A brief but information-packed masterclass covering the learnings, tools, tactic and tricks that will start you on your Growth Marketing journey.