More and more insights are generated in-house.
In this session insights managers experience how to leverage the power of storytelling to unlock the insights in data and to create much more impact in their organization.
You experience how market research teams turn data into stories and drive decision-making in their organizations.
Dr. Peter Aschmoneit is the co-founder and CEO of quantilope. He previously spent many years as a CMO and marketing director in the international consumer goods industry, where he successfully took responsibility for international brands on behalf of well-known companies like Unilever, Danone and Fuchs. He obtained his doctoral degree at the University of St. Gallen in Switzerland.